Please fill out the following Social Media Worksheet to help us get to know you better.
Industry ↓LawMedicalChiropracticDentalConstructionMinistry/ChurchLocal BusinessOther
Which social media accounts do you already have? FacebookInstagramTwitterLinkedInPinterest
What are your goals with social media?
Do you have a logo? ↓yesno
Do you currently have a website? ↓yesno
Let's Define Your Social Media "Voice"
Character/Persona - If your brand was a person, what would they sound like? FriendlyWarmInspiringPlayfulAuthoritativeProfessionalOther
If you answered "Other," what word(s) help define your brand's "sound?"
Tone - What is the general feel of your brand? PersonalHumbleClinicalHonestDirectScientificOther
If you answered "Other," what word(s) help define your brand's feel?
Language - What kind of words should be used in your social media content? SavvySeriousSimpleJargon-filledFunInsiderOther
If you answered "Other," what word(s) help define your brand's language?
Purpose - Why are you on social media? EngageEducateInformEntertainSellAmplifyOther
If you answered "Other," what word(s) help define your purpose?
How would you describe your current audience? (families, teens, mothers, etc.)
What sets you apart from your competitors?
Describe what social media success looks like for your business/service:
What feeling do you want your customers to walk away with when they view your pages?
What are 3 social media accounts that you like and why?