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Never Having to Say “I’m Sorry, We’re Closed”


Never Having to Say “I’m Sorry, We’re Closed”

It’s February, the month of love! In this season, I am reminded of a strange old saying: “Love means never having to say you’re sorry.” Well, I’m not sure how I feel about that one. However, here’s one I know is true and I’m sure you’ll agree; in business, love means never having to say “I’m Sorry, We’re Closed!”

Because business now takes place not only face-to-face but also in the digital world, you never have to close! You can always have access to your customers and prospects. More importantly, they can always have access to you! 24 hours a day, 7 days a week, 365 days a year, you can be always open!

So with all this access, you’d think success in business would be easy, right? Not so. Although the internet is an incredibly rich marketplace, its sheer size makes it a challenging one. If you really want to be “always open,” it’s not enough just to have a website. You have to have the right website and the tools to go along with it.

Businesses That Never Close

To make your digital presence effective, to actually “never close,” here are some things you must have.

  1. A Great Website

Your Personality
Design your website around who you are and who your prospects and customers are. That’s the personality of your business. Get this right, and you’ll naturally stand out in the marketplace.

Your Functionality
Create a site that does what you need it to do. Make it interactive. Make it sell. Make it easy for your target audience.

Free website consultation
Even if you have to hang a sign in the window occasionally, your business can always be open if you have a great website! Just because you’re not at work doesn’t mean that your website isn’t at work for you. Call us for a free consultation on what a new site can do for your business!

  1. Great SEO

Effective SEO
Search engines can be your best friend or your worst enemy. Effective SEO keeps you at the top of the list as much as possible. This may be the most valuable service we offer.

Dynamic SEO
Just saying you have SEO may not be enough. Engines constantly change and update their rules, so your SEO has to be able to keep up. Make sure your SEO is dynamic, that it is performed regularly and stays up-to-date!

Get 3 Months SEO—FREE!
Once you have a great site, you need to make sure it gets seen! This month, for qualifying new website sales, you get three months of SEO (or 3 months of Facebook posting) FREE! Call us today!

  1. A Great Social Media Strategy

Make sure you’re posting content that gets people responding to you or better yet, talking to their friends about you!

Design your posts around who you want to talk to, not just what you want to sell. Target your audience!

It’s important to post often enough to keep people thinking and talking about you and your products and services. Posting that is too frequent or sporadic tends to be much less effective.

Get 3 Months Facebook Posting—FREE!
Because over 70% of the population is on Facebook, that means 70% of your potential clients are there too- that’s why you need a strong presence on Facebook. Get 3 months of Facebook posting (or 3 months free SEO) FREE with any qualifying website purchase during February.


At McWilliams media, we specializing in helping businesses “never close” by creating great websites, performing great SEO, and providing great social media strategies. Call us today and take advantage of these special FREE offers this February!