Blog

Pokémon Go If you’ve left your house over the past few weeks, you’re sure to have noticed the large groups of people clustered around random fountains, businesses, and parks with their eyes glued to their phones. These curious gatherings are a result of the newest fad: Pokémon...

Entrepreneurs are known for having their hands in lots of things at once. That is, of course, what makes them so great. They are always thinking outside the box to grow their business and their influence.   McWilliams Media has a hand full of these awesome people...

Making Social Media Easy In this day and age, social media is becoming the easiest and most efficient way of getting your business’ name out there. It’s convenient, simple to use, and in most cases free. Most business owners just don’t have the time in their...

What's going on with marketing these days? Let's talk about old school marketing for a minute. We when we say old school, we are referring to the traditional channels that people in my generation grew up with-radio commercials, newspaper ads, flyers and posters hanging in windows.  When those avenues...

It's true. Having a top-notch website doesn't automatically mean you'll get traffic. Let's go back a few years (ok a little bit longer than a few!) and talk about the home telephone.  The telephone company assigned a number that was unique to you. But just because you had a...

Can I just say- "We love what we do!" We had the privilege of working with some amazing people in Marion, IL. High Point Grace contacted us to create a website for their church where their messages could be available in both an audio and video...

This year we did the promo items and advertising for a local church's Easter Eggstravaganza. Their social media graphics went to Instagram, Facebook and Twitter. They had excellent traffic in front of their property so an outdoor banner was appropriate for this event. They "egged" their...

Your web developer just handed over your finished website.  Everything you've asked for in a pretty package.  Then you never hear from them again.   Has this ever happened to you? You purchase something but have no idea how it works?  You know you have all the pieces of...

In general, small businesses and non-profits are great at the "media" part of social media. Specials of the month usually get posted along with pictures of events, and products and services; however, where this group tends to fall short is with the "social" part. While it's...